Management in English Language Teaching

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Kniha pro učitele zaměřená na školní management A practical guide for language teachers who may become involved in the management of students and of colleagues institutions as the financial aspects of running a school development; communication in schools; organizing resources and information; managing curriculum development and innovation. Part 2 Marketing: what is marketing?; the marketing mix; developing and implementing the marketing plan. Part 3 Finance: financial records and statements; cashflow management and management accounting; using financial information - budgets Contents: Part 1 People and organizations: organizations; staff selection; staff development; communication in schools; organizing resources and information; managing curriculum development and innovation. Part 2 Marketing: what is marketing?; the marketing mix; developing and implementing the marketing plan. Part 3 Finance: financial records and statements; cashflow management and management accounting; using financial information - budgets

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